Ad claims check: catch the risky words before they run

Screens your ad wording for banned, unproven or risky claims before it goes anywhere, with a safer version for each.

The ad claims check is a skill in Ai1, the AI agent platform by MyZone AI. The Google Ads Agent, the Ad Creative Agent, the Meta Ads Agent and the Media Buyer each run it before ad wording goes anywhere: it flags claims that break ad platform rules or that the business cannot prove, and suggests safer wording. People decide what runs.

  • Part of Ai1
  • Flags only, people decide
  • Fewer rejected ads

    Wording that breaks ad platform rules is caught before it is submitted.

  • Promises you can keep

    Claims the business cannot prove are flagged, like a guarantee or a same-day promise.

  • A safer version ready

    Each flag comes with a rewrite, so the ad does not stall.

The ad claims check in short

The ad claims check at a glance
ChecksHeadlines, ad text and on-image wording
Looks forBanned claims, unproven promises, guarantees and special ad category rules
You getEach risky phrase, why it is risky and a safer version
Run byGoogle Ads Agent, Ad Creative Agent, Meta Ads Agent and Media Buyer
WhenBefore any ad wording goes anywhere
DecidesYour team

Why check ad claims

An ad that promises too much can be rejected, can get an account flagged, or can promise customers something the business cannot deliver. Writers under time pressure miss these, and ad platforms change their rules. The check runs every time, so risky wording is caught before it costs you.

How this differs from the Ad Creative Agent on its own: the agent makes whole campaigns; this skill is the check it, and three other agents, run on the wording before anything goes out.

From draft wording to approved wording

The check flags and suggests. You decide what runs.

How the Ad Creative Agent works: you ask through the Comms Hub and Ai1 runs the steps: the brief arrives, concepts, copy and files, checks before handover, you approve and your ads team uploads.
Tap the diagram to enlarge it

Step 1: It reads the wording

Headlines, ad text and any words on the image.

Step 2: It checks the rules

Banned claims and special ad category rules for each platform.

Step 3: It checks the facts

Anything the brief does not support, like a guarantee, is flagged.

You approve

Step 4: You approve the wording

You see each flag with a safer version and choose what runs.

Example: a sock brand's first draft

Example with a fictional business. Names and figures are invented to show the kind of output you get.

What it was asked: Check our new hiking sock ads before they go to the ads team.

What the check found, a fictional sock brand
“Guaranteed blister-free”Flagged. A guarantee the brief does not support. Rewritten without the promise.
Text contrastFixed. Text on the image was hard to read (contrast 4.18). Raised to 5.34.
Ad text lengthFixed. 214 characters, over the space shown in the feed. Cut to 91.

It flags, people decide

Here is how the claims check keeps you in control.

  • Facts in your ads come only from your brief. Anything else is flagged, not invented.
  • Nothing is uploaded or published by the check. Your team decides what runs.
  • Each flag says why it is risky, so your team can make the call.

Works well with

The agents and recipes that run this check.

Frequently asked questions about the ad claims check

Is this legal advice?

No. The check flags wording that breaks ad platform rules, or claims that your brief does not support, such as a guarantee you cannot stand behind.

For regulated claims, for example in health or finance, your own advisers have the final word. The check helps you catch problems early; it does not replace them.

Which platforms does it check for?

Google Ads and Meta, which covers Facebook and Instagram. The check runs through the agents that work on those platforms: the Google Ads Agent, the Ad Creative Agent, the Meta Ads Agent and the Media Buyer.

It looks at headlines, ad text and wording on the image itself.

Will it change our ads?

No. It flags each risky phrase, explains why it is risky and suggests a safer version.

Your team decides what runs. Nothing is published or edited in your ad accounts by the check.

When does it run?

Before any ad wording goes anywhere. It runs in the weekly ads review, when new ads are made from a brief, and in the monthly ads report for ads that are already live.

That way a risky claim is caught before it costs you a rejected ad or a complaint.

Check your ads before they run

Send us a few of your current ads and we will show you what the check flags.

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